Analyzing and dissecting graphic designs and logos require a lot of time and thought. In order to have a successful logo, it must be appropriate, original, understood clearly and visually appealing on a business card and a company. Five logos that meet this criteria are: Snapchat, FedEx, Nike, Apple, and YouTube. Snapchat is a successful logo in social media. The main graphic in this logo is a ghost icon. This logo is graphically correct because posts on Snapchat are able to be seen for 24 hours, then, like a ghost, they disappear. Also if you were to send something to someone privately, they could only view it once. The choice of a yellow background could represent yielding. Being that Snapchat allows you to record and post current events, using that color could be a subliminal message to slow down and capture the moment. FedEx is a successful logo because of the hidden arrow in between the E and X. The arrow could symbolize moving forward or looking forward t